As more and more startups spring up almost every other day, many disappear as quickly, thanks to poor branding and ill equipped marketing strategies employed by these failed startups.
Back in September of 2015, Apple launched the iPhone 6S and iPhone 6S plus, both of which came with an innovative 3D Touch feature.
GMASA 2016 is suspected to be one of the world’s largest mobile app events ever. With over 2,000+ participants, distinguished speakers from Google, Facebook, Twitter, Microsoft, LinkedIn and contests such as ‘Startup Pitch Fest’ and ‘Your Startup Story’, the...
Designing and developing a mobile game isn’t enough. You need to have a marketing strategy in place that will help you push your product to as large of an audience as possible.
It was predicted back in 2008 that mobile would eventually overtake desktop usage, and it has.
It's probably common knowledge that a well-structured PPC campaign is a surefire way to an increased number of leads and sales for your business.
Retargeting campaigns can be used to great success when trying to reengage users. Getting people to download and install your app is just the first step. You then want to keep users engaged and in many cases, you want...
The landscape of web technology is constantly changing as new trends, tools and practices take precedence.
We are happy to announce that Dot Com Infoway has been named by AppIndex as one of the Top ASO Agencies of 2016. When it comes to amassing organic app installs, a number of publishers and developers fail to maximise...