Mobile App Usage Statistics
People access the Internet today more through their mobile phones than through PCs or laptops. That’s a big deal if you consider that around 40% of the world’s population – 3.1 billion people – has access to the Internet today.
It’s an even bigger deal if you consider that 89% of the time that people spend online with their mobile phones, is on mobile apps. From being warily regarded as an anarchic upstart, mobile Internet has today become your company’s passport to a digital world. Understanding how mobile users think and behave is pivotal to ensuring your company’s adaptability and success.
Here are a few pointers on mobile apps.