Vaekke – Kindergarten Education enterprise
About the App
VAEKKE promotes your child’s natural development within your family’s environment by utilizing real-world items available at home. VAEKKE is an initiative of the St. Mark’s Education Group, an Innovative Education organization with over 24 years of experience in Kindergarten Education.
Challenges:
- Minimal Brand Awareness: Vaekke faces insufficient promotion and visibility within the desired market.
- Lead Generation Challenges: Encountering challenges in identifying and captivating new clients, leading to a scarcity of substantial leads.
- SEO Ranking Difficulties: Struggles with user engagement, page speed, and overall performance on Search Engine Results Pages (SERP).
- Conversion Struggle: Facing difficulties in transforming online visitors into tangible business leads and opportunities through paid digital advertising campaigns.
Comprehensive Digital Marketing Solution:
DCI implemented a comprehensive marketing plan that involves SEO optimization and digital advertising on Google and Meta that helped to enhance brand recognition and lead creation.
Results
Dot Com Infoway helped Vaekke in achieving amazing project results, including a 5% increase in conversions, a 40% increase in brand visibility, and a 50% increase in lead acquisition. The efforts also performed admirably in SEO, achieving a 30% improvement, and in digital advertising, lowering CPA by 20% and raising CTR by 15%, resulting in a 25% increase in conversions.