Magzter – a digital newsstand for magazines and newspapers
About the App
This app offers digital subscriptions to thousands of magazines and newspapers from all over the world. The categories include business, cooking, automotive, entertainment, news, sports, technology, and a slew of other topics divided across 40+ categories. The magazines and newspapers can be downloaded and saved for later browsing even without an Internet connection. The magazines and newspapers can be bought as single units or the user can pay a subscription fee free to receive regular updates.
Our Marketing Solution
As a Top Mobile App Marketing Agency, Dot Com Infoway ran a promotion campaign to get more subscribers for the app. For this, we focused on ‘Performance Based Marketing’ strategies and raised awareness on different platforms including in-app advertising, gamification, app store optimization, and social media marketing.
Results
We achieved 100,000 subscribers for Magzter in a short span.