Vidii is an iMessage extension app that makes it possible to spice up your conversations with short video clips, gifs, and memes from your favorite characters in iMessage, instantly! DCI planned a holistic marketing campaign for the app to garner maximum attention and ensured 10k users for the app in a short span of time.

• Keyword “gifs in sms” has been ranked first in the Entertainment Category – US region
• Gained 10,000 users within a month of launch